Kenya Breweries Ltd has tapped into Safaricom PLC infrastructure to utilize Internet of Things (IoT) to connect and enhance its coolers.
In the partnership, the connected coolers are wired with sensors which leverage on the IoT – the inter-networking of “smart” devices that collect and exchange data.
The coolers will be provided free of charge to retailers and outlets countrywide.
Jane Karuku, Managing Director, Kenya Breweries Limited said: “Over the years, we have been looking to bring more efficiencies in our route-to-consumer channels and we have found technology to be a critical enabler. As we move towards improving our cutting-edge technology in manufacturing and logistics, we are redoubling our efforts in our marketplace as well, to ensure that consumers enjoy our products the way they should.”
She added that the project will also enable the brewer to extend its capability to track and invest in coolers and hope that the existing products and innovations will reach consumers with minimal cost, delays and wastage.
Safaricom’s Chief Enterprise Business Officer, Rita Okuthe said, “We developed an IoT solution that consists of devices installed in the coolers that will have sensors which will transmit various data to a platform which generates business insights that will assist KBL to optimise the coolers. For instance, EABL distributors can now tell where their assets are located, if the assets are in use or not (on/off), whether the assets are at the optimal temperature and how many times the door of the cooler is opened.”
Over 2,000 coolers are already connected.
Besides the connected coolers project, EABL is already partnering with Safaricom in driving a cashless payment model among its distributors, who now transact on M-PESA when dealing with retailers.
In the first half of the financial year 2019/2020, Safaricom invested KES 17 billion in infrastructure by increased network rollout and acceleration of broadband and fibre deployment.
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