HF Group has become the first bank in the region to launch a WhatsApp banking solution that will offer customized mobile banking services to its customers.
The group has partnered with Infobip, the global cloud communication company for businesses and Wayawaya, Kocela and Myriad to implement this product for both existing and new customers.
Customers will now be able to interact with the bank through WhatsApp for functions such as virtual account opening, funds transfers, loans, bill payments, goods purchases among other services
‘’A highly popular messaging platform with millions of active users in Kenya, WhatsApp unlocks an opportunity for us to offer our customers a more personal, intuitive and efficient way to engage with them on chat. This capability we are pioneering enables HF’s customers to manage their banking needs within their WhatsApp chat with the same efficiency as services obtained at our branches and other digital banking platforms. Customers can simply add HF’s WhatsApp phone number to begin a secure Chat Banking session,’’ said HF Group Chief Executive Robert Kibaara.
To subscribe to this service, customers are required to save the bank’s WhatsApp phone number – meaning access to the chat is granted on an individual and personalized basis.
“Customers’ expectations are constantly changing and it’s our duty as a customer-centric bank to ensure that our customers are provided with the means to initiate or carry out banking services through any channel they desire wherever they are conveniently,” added Mr Kibaara.
This new channel is part of HF’s digital banking strategy and cements its commitment to providing solutions to social and economic challenges through innovation geared at resolving critical issues around ease of access, convenience, safety and simplicity of essential financial services.
“We are very honored to collaborate with such a prominent financial solutions provider. By offering WhatsApp as an alternative channel to their clients. HF Group is strengthening its relationship with customers and acting as a true leader in digital innovation. Enhancing the customer experience is a goal that all big companies should strive to achieve, and we’re thrilled that HF Group was one of the first financial institutions that recognized this opportunity in Kenya.” Said Rachel Njiru, Infobip’s Managing Director for Kenya & Director OP in Africa.